APA Style
Auge-Dickhut, S. et al (2015).
Customer value generation in banking : the Zurich model of customer-centricity .
Cham:
Springer.
MLA Style
Auge-Dickhut, Stefanie. et al.
"Customer value generation in banking : the Zurich model of customer-centricity".
Cham:
Springer,
2015.
Text.