The worldℓ́ℓs foremost expert on pricing strategy shows how this mysterious process works and how to maximize value through pricing to company and customer. ℗ℓ In this engaging and practical narrative, Hermann Simon leaves nothing out of the pricing cocktail, explaining each ingredient through dozens of stories collected over four decades in the trenches and behind the scenes. A world-…
This study examines concepts of morality and structures of domestic relationships in Samuel Richardson’s novels, situating them in the context of eighteenth-century moral writings and reader reactions. Based on a detailed analysis of Richardson’s work, this book maintains that he sought both to uphold hierarchical concepts of individual duty, and to warn of the consequences if such hierarch…
This book is written for researchers and students interested in the function and role of chemical elements in biological or environmental systems. Experts have long known that the Periodic System of Elements (PSE) provides only an inadequate chemical description of elements of biological, environmental or medicinal importance. This book explores the notion of a Biological System of the Elements…
The study of NIP theories has received much attention from model theorists in the last decade, fuelled by applications to o-minimal structures and valued fields. This book, the first to be written on NIP theories, is an introduction to the subject that will appeal to anyone interested in model theory: graduate students and researchers in the field, as well as those in nearby areas such as combi…
This impressive collection celebrates the work of Peter Kershaw, a key figure in the field of Australian palaeoenvironmental reconstruction. Over almost half a century his research helped reconceptualize ecology in Australia, creating a detailed understanding of environmental change in the Late Pleistocene and Holocene. Within a biogeographic framework one of his exceptional contributions was t…
How to identify, analyse, and assess the various types of adult learning needs? How to develop programmes tailored to these needs? This study guide is written for postgraduate students preparing to become professional adult educators, as well as for those intending to plan educational programmes for adults. The book covers the various types of adult (learning)needs and provides hints on how to …
Baroque Lorca: An Archaist Playwright for the New Stage defines Federico García Lorca’s trajectory in the theater as a lifelong search for an audience. It studies a wide range of dramatic writings that Lorca created for the theater, in direct response to the conditions of his contemporary industry, and situates the theory and praxis of his theatrical reform in dialogue with other modernist r…
The Dream Is Over tells the extraordinary story of the 1960 Master Plan for Higher Education in California, created by visionary University of California President Clark Kerr and his contemporaries. The Master Plan’s equality of opportunity policy brought college within reach of millions of American families for the first time and fashioned the world’s leading system of public research univ…
Why should there only be literary scholarship about authors who actually lived, and texts which exist? Where are the articles on Enoch Campion, Linus Withold, Redondo Panza, Darshan Singh, or Heidi B. Morton? That none of these are real authors should be no impediment to interpreting their invented writings. In the first collection of its kind, The Anthology of Babel publishes academic articles…
The book tells the story of the development of both knowledge and theories about the living organisms since Antiquity until the beginning of the 20th century. It also endeavours to link the advances in sciences and the events in the life of scientists with the historical and social framework within which they lived. When possible some hints have been provided about the personalities of the scie…