This book combines scientific research and professional insights on brand and marketing strategy development in major emerging growth markets. It presents a detailed outline of the Brazil, Russia, India and China (BRIC) markets to understand their cultural and socio-economic complexity. With emerging markets at the center, major paradigm shifts are explained such as 'one world strategies'. The …
Basic Textbook for fluid mechanics class. This book is update regularly on potto home website. The book contains several of the best chapters on various phenomena such surface tension, vortex, stability, integral equations, differential equations. The presentation is simple and straight forward. The book is used by over million users.
Integrating MRI findings associated with the spectrum of problems seen in the most commonly treated joints in sports medicine with the diagnostic findings seen during arthroscopy of the same joint in the same patient, this unique text correlates this pathology and applies these findings to the clinic, the radiology reading room and the operating suite. Representing a microcosm of daily patient …
This textbook provides an introduction to the mathematics on which modern cryptology is based. It covers not only public key cryptography, the glamorous component of modern cryptology, but also pays considerable attention to secret key cryptography, its workhorse in practice. Modern cryptology has been described as the science of the integrity of information, covering all aspects like confid…
Integrating MRI findings associated with the spectrum of problems seen in the most commonly treated joints in sports medicine with the diagnostic findings seen during arthroscopy of the same joint in the same patient, this unique text correlates this pathology and applies these findings to the clinic, the radiology reading room and the operating suite. Representing a microcosm of daily patient …
Urbanisasi global menjanjikan layanan yang lebih baik, ekonomi yang lebih kuat, dan lebih banyak koneksi; itu juga membawa risiko dan konsekuensi yang tidak terduga. Untuk memperdalam pemahaman kita tentang proses kompleks ini dan pentingnya bagi keberlanjutan global, kita perlu membangun pengetahuan interdisipliner seputar pendekatan sistem. Urban Planet melihat secara integratif lingkungan pe…
This handbook covers social movement activities in Latin American countries that have had profound consequences on the political culture of the region. It examines the developments of the past twenty years, such as a renewed upswing in popular mobilization, the ending of violent conflicts and military governments, new struggles and a relatively more democratic climate. It shows that, from south…
The fuel consumption of a modern combustion engine is one of the most important purchase criteria in contemporary society. Increasing oil prices and exhaust emissions taxes force the automotive industry to continuously improve the vehicle engines. The fuel consumption is closely related to the frictional losses of an engine. New material pairings or constructive modifications of the piston grou…
This book represents an attempt to fully review the phenomenon of the blogosphere. The intention is to provide a reliable guide to understanding and analyzing the world of the unimaginable number of diverse blogs, each consisting of innumerable posts, which in their entirety form the blogosphere. We go on to answer the questions of how to grasp the complexity of the blogosphere and extract usef…
Dr. Wu received her PhD. In Jan. 2014 from the University of Hong Kong. She was nominated as the Outstanding Research Postgraduate Students with her graduation. She also has gained various awards and prizes for her prominent research work during her PhD study. Dr. Wu now works at the University of Waterloo, Canada. Her research focuses on the Precambrian crustal formation, tectonothermal evolu…