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Advances in Advertising Research (Vol. V): Extending the Boundaries of Advert…
Ivana Bušljeta Banks is a senior lecturer in the Department of Marketing and Communication at the Zagreb School of Economics and Management. Patrick De Pelsmacker is professor of marketing at the University of Antwerp, part-time professor of marketing at Ghent University (both in Belgium), and visiting professor at the Universities of Lugano, Genève (Switzerland), and IBS Moscow (Russia). Shi…
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- Ed. 1
- ISBN/ISSN
- 978-3-658-08132-4
- Collation
- XI, 330
- Series Title
- European Advertising Academy
- Call Number
- 658 ADV a
Violence, Imagination, and Resistance Socio-Legal Interrogations of Power
For some time, scholars have devoted considerable attention to the law as a force of repression, one that replicates and enforces structural inequalities through violence and legally sanctioned modes of punishment. But it is the means by which the law functions as a tool of governmentality that occupies the contributors to this volume. Through the exploration of how to deconstruct law’s power…
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- -
- ISBN/ISSN
- 9781771993661
- Collation
- -
- Series Title
- -
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- 6 x 9, 204 pages
Multi-Component and Sequential Reactions in Polymer Synthesis
The series Advances in Polymer Science presents critical reviews of the present and future trends in polymer and biopolymer science. It covers all areas of research in polymer and biopolymer science including chemistry, physical chemistry, physics, material science. The thematic volumes are addressed to scientists, whether at universities or in industry, who wish to keep abreast of the importan…
- Edition
- 1
- ISBN/ISSN
- 978-3-319-20719-3
- Collation
- VII, 206
- Series Title
- Advances in Polymer Science
- Call Number
- -
Mobile Services for Toy Computing
The goal of this book is to crystallize the emerging mobile computing technologies and trends by focusing on the most promising solutions in services computing. The book will provide clear proof that mobile technologies are playing an increasingly important and critical role in supporting toy computing. The goal of this book is to bring together academics and practitioners to describe the use a…
- Edition
- 1
- ISBN/ISSN
- 978-3-319-21322-4
- Collation
- VIII, 192
- Series Title
- International Series on Computer Entertainment and Media Technology
- Call Number
- -
Knowledge Engineering and Knowledge Management: EKAW 2014 Satellite Events, V…
This book constitutes the refereed proceedings of Satellite Events held at the 19th International Conference on Knowledge Engineering and Knowledge Management, EKAW 2014 in November 2014. EKAW 2014 hosted three satellite workshops: VISUAL 2014, International Workshop on Visualizations and User Interfaces for Knowledge Engineering and Linked Data Analytics, EKM1, the First International Workshop…
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- ISBN/ISSN
- 978-3-319-17966-7
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- -
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- -
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- -
Evaluation and Decision Models with Multiple Criteria Case Studies
This book showcases a large variety of multiple criteria decision applications (MCDAs), presenting them in a coherent framework provided by the methodology chapters and the comments accompanying each case study. The chapters describing MCDAs invite the reader to experiment with MCDA methods and perhaps develop new variants using data from these case studies or other cases they encounter, equipp…
- Edition
- -
- ISBN/ISSN
- 978-3-662-46816-6
- Collation
- 67 b/w illustrations, 72 illustrations in colour
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- -
- Call Number
- -
Risk Management for Enterprises and Individuals
This book is intended for the Risk Management and Insurance course where Risk Management is emphasized. When we think of large risks, we often think in terms of natural hazards such as hurricanes, earthquakes or tornados. Perhaps man-made disasters come to mind such as the terrorist attacks in the U.S. on September 11, 2001. Typically we have overlooked financial crises, such as the credit c…
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- -
- Collation
- -
- Series Title
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- Call Number
- 658.155 BAR r
Sustainability through Service
This book discusses the mutual relationship between service and sustainability. It covers methodologies and approaches and describes measurements and tools that can promote sustainability on the service market. Lastly, it presents the different applications of sustainability, together with examples of sustainable services. Environmental concerns have become integral to any decision-making proc…
- Edition
- -
- ISBN/ISSN
- 978-3-319-12964-8
- Collation
- VIII, 85
- Series Title
- SpringerBriefs in Applied Sciences and Technology
- Call Number
- -
A Mindfulness Intervention for Children with Autism Spectrum Disorders: New D…
This book presents emerging research on the effectiveness of mindfulness methods in reducing behavior problems associated with autism spectrum disorders (ASD) in children. The volume synthesizes current research and theories on the therapeutic uses of mindfulness, specifically for people living with developmental disabilities. In addition, it examines a promising new study in which mothers of c…
- Edition
- Ed. 1
- ISBN/ISSN
- 978-3-319-18962-8
- Collation
- -
- Series Title
- Mindfulness in Behavioral Health
- Call Number
- 370.15 HWA m
Thrombolytic Therapy for Acute Stroke
Thrombolytic therapy is finally starting to reach patients in a variety of settings all over the world. Formerly in the domain of sub-specialists, thrombolytic therapy now rests in the realm of Emergency Medicine, Intensive Care, Vascular, and Neuro hospital Medicine physicians. Increasingly, non-neurologists use thrombolytic therapy. This is a significant advancement since the 2nd edition to T…
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- -
- ISBN/ISSN
- 978-3-319-07575-4
- Collation
- 60 b/w illustrations, 12 illustrations in colour
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- -
- Call Number
- -
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