Proceedings of the 22nd International Conference on Industrial Engineering an…

Konferensi yang diselenggarakan oleh Lembaga Teknik Industri China yang merupakan masyarakat teknik industri utama di China. Konferensi edisi ke-21 yang telah membangun reputasi yang sangat baik, khususnya. di Asia. Diselenggarakan oleh Universitas Tianjin dan Institut Teknologi Beijing yang merupakan organisasi riset terkemuka di China. -> Dengan senang hati saya menyambut semua delegasi yang …

Management: Entrepreneurial Marketing

Dieses Lehrbuch stellt die zentralen Konzepte des Entrepreneurial Marketing vor und zeigt auch, wie diese den Marketing-Mix etablierter Unternehmen inspirieren können. Kurze Lerneinheiten, übersichtliche didaktische Module sowie die begleitende Lernkontrolle sorgen für eine nachhaltige Wissensvermittlung. Das Buch richtet sich damit an alle, die sich mit Entrepreneurship und kreativen Mar…

Understanding the Entrepreneurial Mind

Interest in the functioning of the human mind can certainly be traced to Plato and Aristotle who often dealt with issues of perceptions and motivations. While the Greeks may have contemplated the human condition, the modern study of the human mind can be traced back to Sigmund Freud (1900) and the psychoanalytic movement. He began the exploration of both conscious and unconscious factors that p…

Proceedings of the 22nd International Conference on Industrial Engineering an…

Konferensi yang diselenggarakan oleh Lembaga Teknik Industri China yang merupakan masyarakat teknik industri utama di China. Konferensi edisi ke-21 yang telah membangun reputasi yang sangat baik, khususnya. di Asia. Diselenggarakan oleh Universitas Tianjin dan Institut Teknologi Beijing yang merupakan organisasi riset terkemuka di China. -> Dengan senang hati saya menyambut semua delegasi yang …

Entrepreneurial Marketing for SMEs

Entrepreneurial Marketing for SMEs contextualizes the practice of marketing amongst SMEs, and critically discusses major issues of Entrepreneurial Marketing with a relevant and up-to-date academic body of knowledge.

Entrepreneurial Universities

Edition

1

ISBN/ISSN

978-3-319-47949-1

Collation

Manajemen

Series Title

-

Call Number

650

Organizational Mindset of Entrepreneurship

This book focuses on how to promote innovation and an entrepreneurial mindset within organizations in the context of structural changes. It highlights the importance of internal marketing of innovation and ideas among employees, of creating collaborative spaces, and of company leaders promoting collaboration. The key aspect in all contributions gathered here is to understand the co-creation pat…

Proceedings of the 21st International Conference on Industrial Engineering an…

Konferensi yang diselenggarakan oleh Lembaga Teknik Industri China yang merupakan masyarakat teknik industri utama di China. Konferensi edisi ke-21 yang telah membangun reputasi yang sangat baik, khususnya. di Asia. Diselenggarakan oleh Universitas Tianjin dan Institut Teknologi Beijing yang merupakan organisasi riset terkemuka di China. -> Atas nama Institusi Teknik Industri China, CMES, saya …

The Anatomy of Entrepreneurial Decisions

The creation, success and long-term survival of enterprises are fundamentally linked to the effectiveness of decision-making processes and negotiation capabilities. This book provides an overview of research into how decisions permeate entrepreneurial ventures throughout their lifecycle. A multidisciplinary approach combining psychology, sociology and political science is used to investigate ho…

Entrepreneurship Viability Index

This book presents the Entrepreneurship Viability Index (EVI) as a focal point to define other novel indices. It also introduces readers to new concepts and metrics of entrepreneurship to help measure the lifespan of entrepreneurial activities and quantify the capabilities of entrepreneurs as well as the share of efficient businesses at the country level. Using a variety of mathematical models …