Text

Orchestrating Public Opinion; How Music Persuades in Television Political Ads for US Presidential Campaigns, 1952-2016

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Analysis of political advertising tends to give music short shrift - which flies in the face of what we know about the power of music to set a mood, affect feelings, and influence our perceptions.

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Detail Information

Series Title

-

Call Number

T 303.38 CHR o c

Publisher

: ., 2017

Collation

-

Language

English

ISBN/ISSN

9789048531677

Classification

303.38

Content Type

text

Media Type

computer

Carrier Type

online resource

Edition

-

Subject(s)

sikap/ pendirian/ opini masyarakat

Specific Detail Info

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Statement of Responsibility

Paul Christiansen

Other Information

Cataloger

Erwin Hendarto

Source

https://openresearchlibrary.org/content/f2dcd288-a312-4d9a-8983-4342614f676c

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