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The Principle of Profit Models

Guiping Lin - Personal Name;

This book mainly focuses on defining profit models, on how many main kinds of profit models there are, how profit models can change a company, and how to tailor a profit model to the needs of a certain company. In this context, profit models are classified as fixed-income, remaining-profit and profit-sharing, admission, toll, parking, fuel and sharing fees, profit sources, customer pricing, auction, combined pricing, etc. The logic behind all these profit models will be analyzed in detail and numerous micro-cases will be introduced. All of the micro-cases discussed are the best profit model practices used by outstanding enterprises, mainly from China and the USA (including HomeAway, Priceline, Tencent, Sina, Google, the Voice of China, CSPN and so on). These models will be complemented by a wealth of figures and additional tools to help readers better understand the principle of profit models. As such, the book not only explains “why” entrepreneurs preferred to apply a specific kind of profit model and not others, but also answers “how” they derived that model.


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Detail Information
Series Title
-
Call Number
510
Publisher
Berlin : Springer Berlin, Heidelberg., 2015
Collation
Matematika
Language
English
ISBN/ISSN
978-3-662-44714-7
Classification
NONE
Content Type
text
Media Type
computer
Carrier Type
online resource
Edition
1
Subject(s)
Mathematical Methods,
Specific Detail Info
-
Statement of Responsibility
Guiping Lin, Wei Wei, Wuxiang Zhu
Other Information
Cataloger
Suwardi
Source
https://link.springer.com/book/10.1007/978-3-662-44714-7
Validator
-
Digital Object Identifier (DOI)
-
Journal Volume
-
Journal Issue
-
Subtitle
-
Parallel Title
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