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Out-thinking Organizational Communications

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This book demonstrates the challenges for Corporate Communications in the era of the Industrial Internet and the Internet of things, and how companies can adapt their communication strategies to meet them. The Industrial Internet and the Internet of Things herald a transformation in our economy, industry and society. As such, it is high time that companies adjust both their communication strategies and the structure of their communications to reflect these changes.

In this book, experts from the corporate world, academia, professional associations, government organizations and NGOs discuss various challenges – from Corporate and Leadership Communication and Employer Branding to Change/Personnel Management and changes in the supply chain – that can be confronted in everyday working environment. Revealing contributions from an interdisciplinary mix of perspectives help offer a more detailed picture of what future programs and standards might look like. The book also features best practice cases that offer practical insights into addressing the Corporate Communications challenges that are to come.

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Detail Information

Series Title

Management for Professionals

Call Number

650

Publisher

Cambridge : Springer Cham., 2017

Collation

Bisnis/Business

Language

English

ISBN/ISSN

978-3-319-41845-2

Classification

NONE

Content Type

text

Media Type

computer

Carrier Type

online resource

Edition

1

Subject(s)

Business
Management
Innovation/Technology

Specific Detail Info

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Statement of Responsibility

Joachim Klewes,

Other Information

Cataloger

Suwardi

Source

https://link.springer.com/book/10.1007/978-3-319-41845-2

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