Data is everybody's business :the fundamentals of data monetization

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Data is everybody's business :the fundamentals of data monetization

Wixom, Barbara Haley, - Personal Name; Owens, Leslie - Personal Name; Beath, Cynthia Mathis, - Personal Name;

"A guide for business leaders to understand the capabilities and strategies necessary to make money from their data"--OCLC-licensed vendor bibliographic record.

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Series Title: -
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Publisher: : .,
Collation: 1 online resource.
Language: English
ISBN/ISSN: 9780262375344
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Content Type: -
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Edition: -
Subject(s): Big data
Data mining
Electronic data processing
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Statement of Responsibility: Barbara H. Wixom, Cynthia M. Beath, and Leslie Owens.

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