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African Luxury : Aesthetics and Politics

Moving far beyond predominant views of Africa as a place to be 'saved', and even more recent celebratory formulations of it as 'rising', African Luxury: Aesthetics and Politics highlights and critically interrogates the visual and material cultures of lavish and luxurious consumption already present on the continent. Methodologically, conceptually and analytically, the collection dismantles taken-for-granted ideas that the West is the source and focus of high-end and hyper-desirable material cultures. It explores what the culture of consumption means in Africa in both historical and contemporary contexts, studying diverse luxury phenomena including fashion advertising, reality television, retail, gendered consumption and gardening to re-centre the discussion on existing contemporary luxury cultures across the continent.

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Detail Information
Series Title
-
Call Number
650
Publisher
: .,
Collation
-
Language
English
ISBN/ISSN
9781783209934
Classification
650
Content Type
-
Media Type
-
Carrier Type
-
Edition
-
Subject(s)
Business and Economic
Specific Detail Info
-
Statement of Responsibility
Other Information
Cataloger
rat
Source
https://openresearchlibrary.org/content/94b7c14b-60dc-4059-ad51-261d99119181
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  • African Luxury : Aesthetics and Politics
    Moving far beyond predominant views of Africa as a place to be 'saved', and even more recent celebratory formulations of it as 'rising', African Luxury: Aesthetics and Politics highlights and critically interrogates the visual and material cultures of lavish and luxurious consumption already present on the continent. Methodologically, conceptually and analytically, the collection dismantles taken-for-granted ideas that the West is the source and focus of high-end and hyper-desirable material cultures. It explores what the culture of consumption means in Africa in both historical and contemporary contexts, studying diverse luxury phenomena including fashion advertising, reality television, retail, gendered consumption and gardening to re-centre the discussion on existing contemporary luxury cultures across the continent.
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