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Found 250 from your keywords: subject="Rate"
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cover
Management: Entrepreneurial Marketing
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Andreas Kuckertz

Dieses Lehrbuch stellt die zentralen Konzepte des Entrepreneurial Marketing vor und zeigt auch, wie diese den Marketing-Mix etablierter Unternehmen inspirieren können. Kurze Lerneinheiten, übersichtliche didaktische Module sowie die begleitende Lernkontrolle sorgen für eine nachhaltige Wissensvermittlung. Das Buch richtet sich damit an alle, die sich mit Entrepreneurship und kreativen Mar…

Edition
1
ISBN/ISSN
978-3-658-08980-1
Collation
Marketing
Series Title
-
Call Number
658.8
cover
Entrepreneurial Marketing for SMEs
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Luca Cacciolatti

Entrepreneurial Marketing for SMEs contextualizes the practice of marketing amongst SMEs, and critically discusses major issues of Entrepreneurial Marketing with a relevant and up-to-date academic body of knowledge.

Edition
1
ISBN/ISSN
978-1-137-53258-9
Collation
Marketing
Series Title
-
Call Number
658.8
cover
Entrepreneurial Challenges in the 21st Century
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Hans Ruediger Kaufmann

Entrepreneurial Challenges in the 21st Century analyses the traditional and contemporary issues of entrepreneurial innovation potentials for stakeholder value co-creation, and structures the entrepreneurial co-creation concept to reinforce co-creation.

Edition
1
ISBN/ISSN
978-1-137-47976-1
Collation
Business Management
Series Title
-
Call Number
650
cover
Climate-Smart Maize Breeding: The Potential of Arbuscular Mycorrhizal Symbios…
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Badji, Arfang

Maize is part of the essential food security crops for which yields need to tremendously increase to support future population growth expectations with their accompanying food and feed demand. However, current yield increases trends are sub-optimal due to an array of biotic and abiotic factors that will be compounded by future negative climate scena…

Edition
-
ISBN/ISSN
978-1-80355-015-2
Collation
-
Series Title
-
Call Number
-
cover
Implications of Land Use and Cover Changes on Upper River Rwizi Macro-Watersh…
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Nseka, Denis

The upper Rwizi river system in South Western Uganda has been severely degraded due to encroachment and unsustainable resource utilization. Little is, however, known about the link between the upper Rwizi macro-watershed health and land use/cover patterns from the spatiotemporal perspective. This study evaluated the relationship between spatiotempor…

Edition
-
ISBN/ISSN
978-1-80355-036-7
Collation
-
Series Title
-
Call Number
-
cover
Venture Capital and the Inventive Process VC Funds for Ideas-Led Growth
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AGMON, TamirSJOGREN, Stefan

The inventive process is the most important driver of economic growth. Venture capital (VC) funds have contributed a small, but critical, part to the inventive process. VC funds boost the inventive process by selecting a small number of radical ideas out a large flow of ideas and invest in their testing, development and commercialization. They bring together capital from general savings, manage…

Edition
-
ISBN/ISSN
978-1-137-53660-0
Collation
-
Series Title
-
Call Number
-
cover
Valuing Banks A New Corporate Finance Approach
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BELTRAME, FedericoPREVITALI, Daniele

This book aims to overcome the limitations the variations in bank-specifics impose by providing a bank-specific valuation theoretical framework and a new asset-side model. The book includes also a constructive comparison of equity and asset side methods. The authors present a novel framework entitled, the “Asset Mark-down Model”. This method incorporates an Adjusted Present Value model, whi…

Edition
-
ISBN/ISSN
978-1-137-56142-8
Collation
-
Series Title
-
Call Number
-
cover
Trailblazing in Entrepreneurship: Creating New Paths for Understanding the Field
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SHEPHERD, Dean A.PATZELT, Holger

Entrepreneurship; Organization

Edition
Ed. 1
ISBN/ISSN
9783319487014
Collation
-
Series Title
-
Call Number
651.7 SHE t
cover
Entrepreneurial Responses to Chronic Adversity: The Bright, the Dark, and the…
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SHEPHERD, Dean A.PARIDA, VinitWincent, Joakim

This open acess book extends recent work on entrepreneurship in response to adverse events to explore entrepreneurial responses by people who face chronic adversity more deeply. Instead of focusing on the sort of responses intended to destroy the institutions that create and sustain chronic adversity, the authors are interested in how individuals use entrepreneurial action to find a way within …

Edition
Ed. 1
ISBN/ISSN
9783031048845, 9783031048845
Collation
213
Series Title
-
Call Number
338.04 SHE e
cover
Technology Development
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Tugrul U. Daim,

Developing new products, services, systems and processes has become an imperative for any firm expecting to thrive in today’s fast-paced and hyper-competitive environment. This volume integrates academic and practical insights to present fresh perspectives on new product development and innovation, showcasing lessons learned on the technological frontier. The first part emphasizes decision ma…

Edition
1
ISBN/ISSN
978-3-319-05651-7
Collation
Bisnis/Business
Series Title
-
Call Number
650
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