Tourism and hospitality industry is facing a substantial amount of opportunities and challenges due to the globalization. The Third International Conference on Tourism and Hospitality between China and Spain (ICTCHS) provides a unique global forum for academics, thought leaders and key industry practitioners from diverse backgrounds and interests to meet, discuss and debate critical issues that…
The Analytic Hierarchy Process (AHP) has been one of the foremost mathematical methods for decision making with multiple criteria and has been widely studied in the operations research literature as well as applied to solve countless real-world problems. This book is meant to introduce and strengthen the readers’ knowledge of the AHP, no matter how familiar they may be with the topic. This…
The book presents a comprehensive view of the Indian equity markets over the past two decades (1994-2014). Equity markets constitute the most important segment of stock exchanges; in fact, the status of equity returns is, by and large, considered as a barometer of the state of a country’s economy. Returns earned by the equity investors on their funds invested in equity markets have become a d…
This book examines the ways in which quality management methods, tools, and practices help improve an organization’s performance and achieve sustainable competitive advantages. This volume includes quality techniques and tools such as the EFQM Model, SERVPERF model, E-S-Qual scale and the ISO 9001 certification and provide a wide variety of empirical studies in different economic sectors. …
This book brings together state-of-the-art research on successful aging in Asian populations and highlights how the factors that contribute to successful aging differ from those in the West. It examines the differences between the Asian and Western contexts in which the aging process unfolds, including cultural values, lifestyles, physical environments and family structures. In addition, it exa…
The good news—as Mozilla’s senior technology evangelist, Frédéric Harper, writes—is that it’s never been easier to improve your skills, stand out, share more quickly, and grow your network. This book provides the tools you need to build your reputation and enhance your career, starting right now. You'll learn what personal branding is and why you should care about it. You’ll also le…
This book attempts to explore style—a traditional topic—in literary translation with a corpus-based approach. A parallel corpus consisting of the English translations of modern and contemporary Chinese novels is introduced and used as the major context for the research. The style in translation is approached from perspectives of the author/the source text, the translated texts and the trans…
The book offers a comprehensive report on the design and optimization of a thermochemical heat storage system for use in buildings. It combines theoretical and experimental work, with a special emphasis on model-based methods. It describes the numerical modeling of the heat exchanger, which allows recovery of about two thirds of the waste heat from both solar and thermal energy. The book also p…
This book explains the standard Real Options Analysis (ROA) literature in a straightforward, step by step manner without the use of complex mathematics. A lot of ROA literature is described through partial differential equations, probability density functions and simulation techniques, all of which may be unconvincing in the applicable qualities ROA possesses. Using this book, the reader will h…
This monograph critically reviews and updates real estate valuation theory, which is based on neoclassical economics, in light of developments in heterodox economic theory. Building on a comprehensive historical account of the evolution of value theory, the book uses new institutional economics theory and critical realism as lenses through which problems in standard valuation theory and practic…