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A Historical and Philosophical Sketch of the Discoveries and Settlements of t…
lthough he had never set foot in Africa, Scottish poet and linguist John Leyden (1775–1811) decided to publish in 1799 this compilation on 'discoveries and settlements' there, drawing from the published works of explorers. His aim was 'to exhibit the progress of discoveries at this period in North and West Africa', giving descriptions of places such as Guinea, the Gold Coast, and Sierra Leone…
- Edition
- -
- ISBN/ISSN
- 9781139058759
- Collation
- -
- Series Title
- Cambridge Library Collection - African Studies
- Call Number
- -
222 Keywords Marketing
Von Awareness Marketing über Customer Lifetime Value und Leapfrogging bis zur Wasserfallstrategie: Die Marketingsprache zeichnet sich durch unzählige Fachtermini und Anglizismen aus. Einen ersten schnellen Überblick verschafft das vorliegende Nachschlagewerk. Anhand von 222 übersichtlichen Schlüsselbegriffen werden die Grundkonzepte und -theorien des Marketings erläutert. Die Erklärungen…
- Edition
- 1
- ISBN/ISSN
- 978-3-658-03385-9
- Collation
- Marketing
- Series Title
- -
- Call Number
- 658.8
Chinese Entrepreneurship
Entrepreneurship is hot. China is hot. Combining these two concepts could therefore be a dangerous act, as it may cause overheating. Chinese entrepreneurs are indeed the subject of a rapidly growing body of literature, academic and popular. However, the bulk of it tends to focus on a few aspects. There are the biographies of ‘famous’ entrepreneurs. While informative, these are usually of a …
- Edition
- 1
- ISBN/ISSN
- 978-3-642-28206-5
- Collation
- Economic
- Series Title
- -
- Call Number
- 330
Social Entrepreneurship and Social Business
This compilation offers students a comprehensive overview of the field of social entrepreneurship. Leading European researchers and lecturers such as Ann-Kristin Achleitner, Markus Beckmann, Heather Cameron, Pascal Dey, Andreas Heinecke, Benjamin Huybrechts, Alex Nicholls, Johanna Mair, Susan Müller and Chris Steyaert have contributed to this textbook.
- Edition
- 1
- ISBN/ISSN
- 978-3-8349-7093-0
- Collation
- Business
- Series Title
- -
- Call Number
- 650
Entrepreneurship and Business
Miguel-Ángel Galindo Martín, Joaquín Guzman Cuevas and Domingo Ribeiro Soriano University of Castilla-La Mancha, Albacete, Spain University of Sevilla, Sevilla, Spain University of Valencia, Valencia, Spain The economic growth and the progress of the nations have been two issues that have worried to the economists during centuries. The classical eco- mics books have developed different theor…
- Edition
- 1
- ISBN/ISSN
- 978-3-540-70902-2
- Collation
- Economic
- Series Title
- -
- Call Number
- 330
Context-based Entrepreneurship
Context plays an important role in entrepreneurship and this is increasingly being acknowledged both in research, practice, and policy considerations. Where, why, and how entrepreneurship occurs can be considered when studying the effects of context. This book focuses on the role of context in entrepreneurship by analyzing different factors, including locational, time-specific, and cultural var…
- Edition
- 1
- ISBN/ISSN
- 978-3-031-05307-8
- Collation
- Manajemen
- Series Title
- -
- Call Number
- 658
Reformed theology today: Practical-theological, missiological and ethical per…
This book is unique and of great importance for theologians from diverse traditions but who all share the relevance of the academic Reformed discourse. The book focuses on, and forms part of celebrating 500 years since the start of the Reformation during the 16th century. Its purpose is to commemorate the quincentenary anniversary of the Reformation in Europe and to indicate the way in which th…
- Edition
- Ed. 1
- ISBN/ISSN
- 9781928396307
- Collation
- 241
- Series Title
- -
- Call Number
- 201.178 REF r
The Makassar Annals
The Makassar annals Translated and edited by William Cummings Beginning in the 1630s, a series of annalists at the main courts of Makassar began keeping records with dated entries that recorded a wide variety of specific historical information about a wide variety of topics, including the births and deaths of notable individuals, the actions of rulers, the spread of Islam, trade and diplomacy, …
- Edition
- Ed. 1
- ISBN/ISSN
- 9789004253629
- Collation
- 368
- Series Title
- Biblioteca Indonesica, 35
- Call Number
- 900 MAK m
Mastering Technology Transfer: From Invention to Innovation
Every innovation starts its life as an idea. It is the systematic transformation of this idea, via its manifestation as an invention, to the final innovative material, device, process, method, service, etc. that is the subject of this practical step-by-step guide. It will be very useful to anyone who has a technological idea and wishes to commercialize it. The author describes a systematic t…
- Edition
- 1
- ISBN/ISSN
- 978-3-031-44369-5
- Collation
- Business Management
- Series Title
- -
- Call Number
- 650.1
Cultural Entrepreneurship
Cultural entrepreneurship uses culture as a way to understand innovative business ventures. Culture in this edited book involves the beliefs and values associated with certain forms of behaviour. This means the way individuals are involved in business ventures is based on their cultural ideas. This edited book focuses on how cultural entrepreneurship is an important way to understand how cultur…
- Edition
- 1
- ISBN/ISSN
- 978-981-19-2771-3
- Collation
- Business
- Series Title
- -
- Call Number
- 650
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