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The Color Revolution
A history of color and commerce from haute couture to automobile showrooms to interior design.OCLC-licensed vendor bibliographic record.
- Edition
- -
- ISBN/ISSN
- 0262305348
- Collation
- 1 online resource (xiv, 380 pages) :illustrations (some color).
- Series Title
- -
- Call Number
- -
Dressing up :the women who influenced French fashion
"A provocative look at late 19th-century French fashion, which discredits the couturier as "genius creator" and makes you think differently about the impact of the American women who influenced the market"--OCLC-licensed vendor bibliographic record.
- Edition
- -
- ISBN/ISSN
- 0262365553
- Collation
- 1 online resource.
- Series Title
- -
- Call Number
- -
Profiling machines :mapping the personal information economy
The cultural and media studies perspectives on the technology of electronic consumer profiling.In this book Greg Elmer brings the perspectives of cultural and media studies to the subject of consumer profiling and feedback technology in the digital economy. He examines the multiplicity of processes that monitor consumers and automatically collect, store, and cross-reference personal information…
- Edition
- -
- ISBN/ISSN
- 9780262272308
- Collation
- 1 online resource (x, 179 pages)
- Series Title
- -
- Call Number
- -
The second century :reconnecting customer and value chain through build-to-or…
As the auto industry moves into its second century, it suffers from low margins and a sclerotic value chain that cannot evolve with customer desires. Inventories of many weeks pile up on dealer lots and at distribution centers around the world while executives applaud marginal improvements in factory efficiency.Value streams based on Henry Ford's mass-production model from the early 1900s do no…
- Edition
- -
- ISBN/ISSN
- 9780262275613
- Collation
- 1 online resource (xi, 238 pages) :illustrations
- Series Title
- -
- Call Number
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Nordic Nutrition Recommendations 2012 Integrating nutrition and physical act…
The Nordic countries have collaborated in setting guidelines for dietary composition and recommended intakes of nutrients for several decades through the joint publication of the Nordic Nutrition Recommendations (NNR). This 5th edition, the NNR 2012, gives Dietary Reference Values (DRVs) for nutrients, and compared with earlier editions more emphasis has been put on evaluating the scientific ev…
- Edition
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- ISBN/ISSN
- 9789289326704
- Collation
- -
- Series Title
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- Call Number
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The Consumer Benchmarks in the Unfair Commercial Practices Directive
This book investigates the regime of consumer benchmarks in the Unfair Commercial Practices Directive and explores to what extent this regime meets each of the goals of the Directive. In particular, it assesses whether the consumer benchmarks are suitable in terms of achieving the three goals of the Directive: achieving a high level of consumer protection, increasing the smooth functioning of t…
- Edition
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- ISBN/ISSN
- 978-3319139234
- Collation
- -
- Series Title
- The Consumer Benchmarks in the Unfair Commercial Practices Directive
- Call Number
- 15.6 x 1.6 x 23.39 cm
The Consumer Benchmarks in the Unfair Commercial Practices Directive
This book investigates the regime of consumer benchmarks in the Unfair Commercial Practices Directive and explores to what extent this regime meets each of the goals of the Directive. In particular, it assesses whether the consumer benchmarks are suitable in terms of achieving the three goals of the Directive: achieving a high level of consumer protection, increasing the smooth functioning of t…
- Edition
- 1
- ISBN/ISSN
- 978-3-319-13924-1
- Collation
- -
- Series Title
- XXI, 244
- Call Number
- XXI, 244
Introduction to Consumer Behaviour
This open textbook was designed for students studying business or marketing at an undergraduate level. It draws on the fields of marketing, business, communications, media studies, psychology, sociology, and anthropology. The book invites readers to examine the internal forces that shape consumer decision making, such as perceptions, motivations, personality, and attitudes as well as the extern…
- Edition
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- ISBN/ISSN
- -
- Collation
- -
- Series Title
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- Call Number
- 339.47
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