In diesem Open-Access-Buch wird basierend auf dem Modell des „Dynamic Capability View“ - Ansatzes, der die Anpassungsfähigkeit von Unternehmen betont, mittels Mixed-Methods-Ansatzes ein praxisrelevantes Modell zur Implementierung von Strategischem Trendmanagement entwickelt, das den gängigen Innovationsprozess um strategische Trendarbeit erweitert und interne Unternehmensebenen mit dem ex…
Entrepreneurship is a powerful force for change and innovation; you can be a part of it. This open access book is your key to unlocking your potential as an entrepreneur and impacting the world through your actions. Written by experienced startup guides and backed by rigorous academic research, this book takes you through the essential steps along your entrepreneurial journey. This unique mix …
This open access book will give insights into global issues of work and work systems design from a wide range of perspectives. Topics like the impact of AI in the workplace as well as design for digital sovereignty at the workplace or foresight processes for digital work are covered. Practical cases, empirical results and theoretical considerations are not only taken from Germany and Europe, bu…
Inhaltsangabe: Dieses Open-Access Buch befasst sich mit der krisenbedingten Transformation touristischer KMU infolge von COVID-19. Fokussiert auf eine Flusskreuzfahrtdestination gelingt es, aus einer multidisziplinären Perspektive von Tourismus und Entrepreneurship heraus, neue Erkenntnisse über die COVID-Krise als Auslöser für Digitalisierung und Geschäftsmodellinnovation zu gewinnen. Bu…
A higher purpose is not simply about profit. Symbolising the motivations of our actions and efforts, it reflects something much more aspirational and contributes to our global society. This open access book offers novel solutions to ensure employees support a wider organizational meaning whilst guaranteeing that the company benefits from the employee’s individual sense of purpose. Advocat…
This open access book is the first comprehensive overview of maritime or marine spatial planning. Countries across the globe are beginning to implement maritime spatial plans; however the authors of this collection have identified several key questions that are emerging from this growing body of MSP experience. How can maritime spatial planning deal with a complex and dynamic environment such a…
This open access book is an outcome of the collaboration between the Soil and Water Management & Crop Nutrition Section, Joint FAO/IAEA Division of Nuclear Techniques in Food and Agriculture, Department of Nuclear Sciences and Applications, International Atomic Energy Agency (IAEA), Vienna, Austria, and Dr. Shabbir A Shahid, Senior Salinity Management Expert, Freelancer based in United Arab Emi…
This open access, interdisciplinary book presents innovative strategies in the use of civil drones in the cultural and creative industry. Specially aimed at small and medium-sized enterprises (SMEs), the book offers valuable insights from the fields of marketing, engineering, arts and management. With contributions from experts representing varied interests throughout the creative industry, inc…
In diesem Open-Access-Buch präsentiert Sandra Binder-Tietz eine umfassende Analyse der Kommunikation von Aufsichtsratsvorsitzenden börsennotierter Unternehmen. Deren komplexe kommunikative Rolle wird dabei erstmals systematisch erschlossen. Aus der externen Perspektive werden die vielschichtigen Anforderungen der relevanten Stakeholder wie Investoren, Aktionärsschützer, Stimmrechtsberater u…
This open access book presents a number of case studies on digital transformation in Norway, one of the fore-runners in the digital progress index established by the European Commission in 2020. They explore the process of adoption, diffusion and value generation from digital technologies, and how the use of different digital solutions has enabled Norwegian enterprises to digitally transform th…