OPEN EDUCATIONAL RESOURCES

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Found 453 from your keywords: subject="Public"
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cover
Social Innovation in Higher Education
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Carmen Păunescu

This open access book offers unique and novel views on the social innovation landscape, tools, practices, pedagogies, and research in the context of higher education. International, multi-disciplinary academics and industry leaders present new developments, research evidence, and practice expertise on social innovation in higher education institutions (HEIs), across academic and professional di…

Edition
1
ISBN/ISSN
978-3-030-84044-0
Collation
Sosial Ekonomi
Series Title
-
Call Number
261
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cover
Proceedings of the 1st AAGBS International Conference on Business Management …
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Jaafar Pyeman

The proceedings of the 1st AAGBS International Conference on Business Management 2014 (AiCoBM 2014), held in Penang, Malaysia, gathers 57 refereed papers. They cover areas relating to various aspects of business management and reflect the conference’s three main themes (management and marketing, economics and finance, and entrepreneurship) and present original papers contributed by researcher…

Edition
1
ISBN/ISSN
978-981-287-426-9
Collation
Business Management
Series Title
-
Call Number
650
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cover
Principles of Public Finance
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Toshihiro Ihori

This textbook equips instructors and students with an overview of the existing literature so that the latter can attain an overall understanding of macroeconomic and microeconomic public finance. The literature on public finance has grown dramatically with theoretical studies and empirical analysis, and much of the focus has been on macroeconomic effects of public services. The standard textboo…

Edition
1
ISBN/ISSN
978-981-10-2389-7
Collation
Business Management
Series Title
XXVII, 403 , 1 b/w illustrations, 93 illustrations in colour
Call Number
650
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cover
Evolution of Central Banking?
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Roland Uittenbogaard

The book analyses the establishment of De Nederlandsche Bank and its early development as a case study to test competing theories on the historical development of central banking. It is shown that the establishment of DNB can be explained by both the fiscal theory and the financial stability theory. Later development makes clear that the financial stability role of DNB prevailed. DNB´s bank no…

Edition
1
ISBN/ISSN
978-3-319-10617-5
Collation
Banking
Series Title
-
Call Number
332
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cover
Verkaufspsychologie im Online-Marketing
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Christian Tembrink

Kaufentscheidungen im Internet laufen selten rational ab: Auch online steuern Emotionen und unterbewusste Prozesse unsere Entscheidungsfindung, und häufig können wir nicht genau sagen, warum wir etwas gekauft haben. Dieses Buch erklärt kompakt und auf den Punkt, wie Unternehmen verkaufspsychologische Techniken im digitalen Marketing für sich nutzen und gewinnbringend anwenden können. Denn …

Edition
1
ISBN/ISSN
978-3-658-29313-0
Collation
Marketing/Pemasaran
Series Title
-
Call Number
658.8
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cover
Praxisorientiertes Online-Marketing
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Ralf T. Kreutzer

Die Endkunden verbringen immer mehr Zeit online und ziehen zunehmend Aufmerksamkeit von den klassischen Offline-Medien ab. So folgen Unternehmen ihren Kunden – BtoB wie BtoC gleichermaßen – ins Internet. Ralf T. Kreutzer beantwortet in diesem Buch die wichtigsten Fragen, die sich dabei stellen, und präsentiert konkrete Lösungskonzepte und Erfolgsstrategien. Auf diese Weise wird den Unter…

Edition
1
ISBN/ISSN
978-3-658-02390-4
Collation
Pemasaran/Online-Marketing-
Series Title
-
Call Number
658.8
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cover
The Property Tax in China
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Yilin Hou

This monograph offers a detailed analysis of the creation, pilot implementation, and possible wide adoption of the real property tax at the local level in China. Starting in 2003, as China’s economy gradually recovered from the Asian financial crisis that started in 1998, the real property market entered a period of rapid expansion, followed immediately by rampant speculation, rising housing …

Edition
1
ISBN/ISSN
978-3-319-10049-4
Collation
Economics
Series Title
Development and Governance
Call Number
330
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cover
The Politics of Budgetary Surplus
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Scott Brenton

This book probes the hollow rhetoric of debt, deficits and austerity. It explores the decisions of parties of the left which have attempted to deflect criticisms of economic mismanagement and gain trust by depoliticising the budget process and financial management with various rules, albeit with elements of discretion. The book argues that this is a perverse form of trust as it is premised on t…

Edition
1
ISBN/ISSN
978-1-137-58597-4
Collation
Politik
Series Title
-
Call Number
324
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cover
Chapter 19 Intervention costing and economic analysis
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A. ROSS, DavidG. SMITH, PeterH. MORROW, Richard

Before new interventions can be used in disease control programmes, it is essential that they are carefully evaluated in “field trials”, which may be complex and expensive undertakings. Descriptions of the detailed procedures and methods used in trials that have been conducted in the past have generally not been published. As a consequence, those planning such trials have few guidel…

Edition
-
ISBN/ISSN
-
Collation
Pages 480
Series Title
-
Call Number
614 ARO c
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cover
Sharpening the Sword of State : Building executive capacities in the public s…
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Wanna, JohnPODGER, Andrew

Sharpening the Sword of State explores the various ways in which 10 jurisdictions in the Asia-Pacific enhance their administrative capabilities through training and executive development. It traces how modern governments across this region look to develop their public services and public sector organisations in the face of rapid global change. For many governments there is a delicate balance be…

Edition
-
ISBN/ISSN
9781760460723
Collation
-
Series Title
-
Call Number
352.669 POD s
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