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User Innovators in the Silver Market An Empirical Study among Camping Tourists
In this study among camping tourists of all age groups between 19 and 86 years of age, Konstantin Wellner compares key characteristics regarding innovative behavior of different age groups. The focus of the analysis is on the so-called “Silver Market” segment (consumers of at least 55 years) which gains importance to the demographic shift. Generally, older users are still actively innovatin…
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- XVIII, 222
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Use of Market Data in the Recruitment of High Potentials Segmentation and Ta…
In his study, Jan Posthumus uses the grounded theory method to explore the implementation of marketing instruments such as segmentation and targeting in the recruitment of high potentials in the pharmaceutical industry. The implementation of these instruments can best be understood as the result of an interaction between four categories: the identified internal need for certain groups of high p…
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- ISBN/ISSN
- 978-3-658-10376-7
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- 8 b/w illustrations
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Use of Economic Instruments in Water Policy Insights from International Expe…
This book assesses both the effectiveness and efficiency of implemented Economic Policy Instruments (EPIs) in order to achieve water policy goals and identifies the preconditions under which they outperform alternative (e.g. regulatory) policy instruments and/or can complement them as part of complex policy mixes. The development of a consolidated assessment framework helps clarify (and where p…
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- 978-3-319-18287-2
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- 4 b/w illustrations, 42 illustrations in colour
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Aging Workers and the Employee-Employer Relationship
This book focuses on the aging workforce from the employment relationship perspective. This innovative book specifically focuses on how organizations can ensure their aging workers remain motivated, productive and healthy. In 15 chapters, several experts on this topic describe how organizations through effective human resource management can ensure that workers are able to continue working at h…
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- Ed. 1
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- 978-3-319-08007-9
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- XIII, 268
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- 658.3 AGI a
Agile Processes in Software Engineering and Extreme Programming: 16th Interna…
This book contains the refereed proceedings of the 16th International Conference on Agile Software Development, XP 2015, held in Helsinki, Finland, in May 2015. While agile development has already become mainstream in industry, this field is still constantly evolving and continues to spur an enormous interest both in industry and academia. The XP conference series has always played, and cont…
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- Ed. 1
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- 978-3-319-18612-2
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- XVII, 376
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- Lecture Notes in Business Information Processing
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- 005.1 AGI a
Agile Development in the Real World
This book is a practical guide for new agile practitioners and contains everything a new project manager needs to know to get up to speed with agile practices quickly and sort out the hype and dogma of pseudo-agile practices.The author lays out the general guidelines for running an agile project with the assumption that the project team may be working in a traditional environment (using the wat…
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- Ed. 1
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- 978-1-4842-1679-8
- Collation
- XXVIII, 297
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- Call Number
- 658.404 CLI a
Diversity of managerial perspectives from inside China
This book includes research presented at the Global Chinese Management Studies Conferences held in Singapore between 2011 and 2014. It covers managerial themes from China that are associated with eco-labels, institutional changes in the context of governance, fusion accounting information, consumers on insuring, corporate social responsibility, financial warning systems, new product development…
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- 9789812875556
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- 9789812875556
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- 658.4
Agent-Based Approaches in Economic and Social Complex Systems VIII: Post-Proc…
Agent-based modeling/simulation is an emergent approach to the analysis of social and economic systems. It provides a bottom-up experimental method to be applied to social sciences such as economics, management, sociology and politics as well as some engineering fields dealing with social activities. This book includes selected papers presented at the Eighth International Workshop on Agent-Base…
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- Ed. 1
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- 978-4-431-55236-9
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- XII, 204
- Series Title
- Agent-Based Social Systems
- Call Number
- 338.9 AGE a
Dos and don'ts in human resources management : a practice guide
With this book, an international group of approximate 50 HR leaders, professors and senior consultants compiled their knowledge and experience in an easy-to-navigate format to allow busy HR executives finding exactly the advice they need. Re-inventing the wheel unfortunately still is a common practice in Human Resources Management
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- 9783662435526
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- xxiv, 193 pages ; 21 cm
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- -
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- 658.3
Urbanization and Locality Strengthening Identity and Sustainability by Site-…
Based on a discussion of conflicts in the urbanization process, this book provides theoretical and practical solutions for the preservation and development of urban localities. On the basis of informative case studies, it reveals the similarities and unique aspects of urbanization in Germany and China. The process of urban growth and the future trend of locality and urbanization are also examin…
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- 978-3-662-48494-4
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- XX, 384
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