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Wettbewerbsvorteile durch Online Marketing
Bereits jetzt führt die Existenz des Internet zu tiefgreifenden Änderungen bestehender Marktstrukturen, die sich in Zukunft noch verstärken werden. Dieses Buch bietet eine systematische Untersuchung der grundlegenden Einflußgrößen, die den Erfolg und die längerfristige Entwicklung elektronischer Märkte bestimmen. Es geht über die Darstellung des momentanen Anwendungsstands elektronisch…
- Edition
- 1
- ISBN/ISSN
- 978-3-642-58317-9
- Collation
- Pemasaran/Online-Marketing-
- Series Title
- -
- Call Number
- 658.8
Information and Knowledge Management in Complex Systems 16th IFIP WG 8.1 Int…
This book constitutes the refereed proceedings of the 16th IFIP WG 8.1 International Conference on Informatics and Semiotics in Organisations, ICISO 2015, held in Toulouse, France, in March 2015. The 21 revised papers presented were carefully reviewed and selected from 46 submissions. The papers are organized in the following topical sections: organisational semiotics: theory and concepts; orga…
- Edition
- -
- ISBN/ISSN
- 978-3-319-16273-7
- Collation
- XIX, 215
- Series Title
- -
- Call Number
- 004 INF
Ubiquitous Computing and Ambient Intelligence. Sensing, Processing, and Using…
This book constitutes the refereed proceedings of the 9th International Conference on Ubiquitous Computing and Ambient Intelligence, UCAmI 2015, held in Puerto Varas, Chile, in December 2015. The 36 full papers presented together with 11 short papers were carefully reviewed and selected from 62 submissions. The papers are grouped in topical sections on adding intelligence for environment adapt…
- Edition
- -
- ISBN/ISSN
- 978-3-319-26401-1
- Collation
- -
- Series Title
- -
- Call Number
- -
Trends and Applications in Knowledge Discovery and Data Mining PAKDD 2015 Wo…
This book constitutes the refereed proceedings at PAKDD Workshops 2015, held in conjunction with PAKDD, the 19th Pacific-Asia Conference on Knowledge Discovery and Data Mining in Ho Chi Minh City, Vietnam, in May 2015. The 23 revised papers presented were carefully reviewed and selected from 57 submissions. The workshops affiliated with PAKDD 2015 include: Pattern Mining and Application of Big …
- Edition
- -
- ISBN/ISSN
- 978-3-319-25660-3
- Collation
- -
- Series Title
- -
- Call Number
- -
Transactions on Large-Scale Data- and Knowledge-Centered Systems XXII
The LNCS journal Transactions on Large-Scale Data- and Knowledge-Centered Systems focuses on data management, knowledge discovery, and knowledge processing, which are core and hot topics in computer science. Since the 1990s, the Internet has become the main driving force behind application development in all domains. An increase in the demand for resource sharing across different sites connecte…
- Edition
- -
- ISBN/ISSN
- 978-3-662-48567-5
- Collation
- -
- Series Title
- -
- Call Number
- -
Transactions on Large-Scale Data- and Knowledge-Centered Systems XX Special …
The LNCS journal Transactions on Large-Scale Data- and Knowledge-Centered Systems focuses on data management, knowledge discovery, and knowledge processing, which are core and hot topics in computer science. Since the 1990s, the Internet has become the main driving force behind application development in all domains. An increase in the demand for resource sharing across different sites connecte…
- Edition
- -
- ISBN/ISSN
- 978-3-662-46703-9
- Collation
- -
- Series Title
- -
- Call Number
- -
Transactions on Large-Scale Data- and Knowledge-Centered Systems XIX Special…
The LNCS journal Transactions on Large-Scale Data- and Knowledge-Centered Systems focuses on data management, knowledge discovery, and knowledge processing, which are core and hot topics in computer science. Since the 1990s, the Internet has become the main driving force behind application development in all domains. An increase in the demand for resource sharing across different sites connecte…
- Edition
- -
- ISBN/ISSN
- 978-3-662-46562-2
- Collation
- -
- Series Title
- -
- Call Number
- -
Information Systems Engineering in Complex Environments: CAiSE Forum 2014, Th…
This book constitutes the proceedings of the CAiSE Forum from the 26th International Conference on Advanced Information Systems Engineering, CAiSE 2014, held in Thessaloniki, Greece, June 2014. The CAiSE 2014 Forum was a place to present and discuss new ideas, emerging topics, and controversial positions, and to demonstrate innovative tools and systems related to information systems engineer…
- Edition
- -
- ISBN/ISSN
- 978-3-319-19269-7
- Collation
- XII, 287
- Series Title
- -
- Call Number
- 004 INF
Information Systems Engineering in Complex Environments: CAiSE Forum 2014, Th…
This book constitutes the proceedings of the CAiSE Forum from the 26th International Conference on Advanced Information Systems Engineering, CAiSE 2014, held in Thessaloniki, Greece, June 2014. The CAiSE 2014 Forum was a place to present and discuss new ideas, emerging topics, and controversial positions, and to demonstrate innovative tools and systems related to information systems engineer…
- Edition
- -
- ISBN/ISSN
- 978-3-319-19269-7
- Collation
- XII, 287
- Series Title
- -
- Call Number
- 004 INF
Traffic Monitoring and Analysis 7th International Workshop, TMA 2015, Barcel…
This book constitutes the refereed proceedings of the 7th International Workshop on Traffic Monitoring and Analysis, TMA 2015, held in Barcelona, Spain, in April 2015. The 16 full papers presented in this volume were carefully reviewed and selected from 54 submissions. The contributions are organized in topical sections on measurement tools and methods; mobile and wireless; Web; security; an…
- Edition
- -
- ISBN/ISSN
- 978-3-319-17172-2
- Collation
- -
- Series Title
- -
- Call Number
- -
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