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Consumer Preference and Acceptance of Food Products
Acceptance and preference of the sensory properties of foods are among the most important criteria determining food choice. Sensory perception and our response to food products and finally food choice itself are affected by a myriad of intrinsic as well as extrinsic factors.
- Edition
- -
- ISBN/ISSN
- 9783039436958, 9783039436965
- Collation
- 236
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Consumer Decision Neuroscience
Dieses Open-Access-Buch zur Consumer Decision Neuroscience verfolgt das Ziel, durch die Integration neurowissenschaftlicher Methoden in die Käufer- und Konsumentenverhaltensforschung die Identifikation verhaltensrelevanter, neurophysiologischer Variablen zu ermöglichen, um darauf aufbauend eine Theorieerweiterung zu schaffen
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- ISBN/ISSN
- 9783658382063
- Collation
- 238
- Series Title
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- Call Number
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Comics and the Body
Eszter Szép’s Comics and the Body is the first book to examine the roles of the body in both drawing and reading comics within a single framework. With an explicit emphasis on the ethical dimensions of bodily vulnerability, Szép takes her place at the forefront of scholars examining comics as embodied experiences, pushing this line of inquiry into bold new territory. Focusing on graphic aut…
- Edition
- 1
- ISBN/ISSN
- 9780814214541
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- -
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Consumer Data Research
Big Data collected by customer-facing organisations – such as smartphone logs, store loyalty card transactions, smart travel tickets, social media posts, or smart energy meter readings – account for most of the data collected about citizens today. As a result, they are transforming the practice of social science.
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- ISBN/ISSN
- 9781787353893
- Collation
- 196
- Series Title
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Come Hell or High Fever
Nations appear and fall, but cities endure and rediscover how to succeed. In this meticulously defined and researched book, Glenn presents ideas for minimising suffering during urban catastrophes. His urgency identifies risks held in urban areas by 3.5 billion people. These people are many of us: as urban populations occupying 3 per cent of our planet's land area, drawing water from 41 per cent…
- Edition
- 1
- ISBN/ISSN
- 9781760465544, 9781760465537
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Consumer data protection in Brazil, China and Germany
The rapid development of new information and communication technologies has changed people’s everyday life and consumption patterns significantly. The worldwide spread of those technologies provides many innovations for consumers, but it can also bear risks, such as the indiscriminate collection, storage and cross-border flow of personal data, illegal spying on Internet activities, disseminat…
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Come As You Are, After Eve Kosofsky Sedgwick
"This book brings together two pieces of writing. In the first, “After Eve Kosofsky Sedgwick,” Jonathan Goldberg assesses her legacy, prompted mainly by writing about Sedgwick’s work that has appeared in the years since her death in April 2009. Writing by Lauren Berlant, Jane Gallop, Katy Hawkins, Scott Herring, Lana Lin, and Philomina Tsoukala are among those considered as he explores qu…
- Edition
- 1
- ISBN/ISSN
- 9781953035431
- Collation
- -
- Series Title
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- Call Number
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Consumer data protection in Brazil, China and Germany
The rapid development of new information and communication technologies has changed people’s everyday life and consumption patterns significantly. The worldwide spread of those technologies provides many innovations for consumers, but it can also bear risks, such as the indiscriminate collection, storage and cross-border flow of personal data, illegal spying on Internet activities, disseminat…
- Edition
- -
- ISBN/ISSN
- -
- Collation
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Consumer Behavior and Marketing
With the development of technology and continuously increasing of the market demand, the concept to produce better merchandises is generated in the companies. Each customer wants an individual approach or exclusive product, which creates the concept: “one customer one product.
- Edition
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- ISBN/ISSN
- 9781789238563, 9781789238556
- Collation
- 142
- Series Title
- -
- Call Number
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Consumer Behavior
Most research studies in the area of online brand communities have largely studied the positive aspects of online brand communities, ignoring the negative influences, mainly the growing threat from customers’ saturation within these communities.
- Edition
- -
- ISBN/ISSN
- 9789535136200, 9789535136194
- Collation
- 134
- Series Title
- -
- Call Number
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