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Found 1 from your keywords: subject="Media effects"
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Media effects on perceptions of societal problems
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Shehata, Adam

This chapter has reviewed research on media effects on sociotropic beliefs. After anchoring beliefs in cognitive schema theory, arguing that the significance of media effects depends on preexisting schema characteristics, research on three classic theories of media effects were discussed: agenda setting, cultivation and framing

Edition
-
ISBN/ISSN
9780367248222
Collation
11
Series Title
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Call Number
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