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Found 1 from your keywords: subject="Mobile commerce."
cover
Tap :unlocking the mobile economy
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Ghose, Anindya,

"Consumers create a data trail by tapping their phones; businesses can tap into this trail to harness the power of the more than three trillion dollar mobile economy. According to Anindya Ghose, a global authority on the mobile economy, this two-way exchange can benefit both customers and businesses. In Tap, Ghose welcomes us to the mobile economy of smartphones, smarter companies, and value-se…

Edition
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ISBN/ISSN
9780262340427
Collation
1 online resource (ix, 230 pages) :illustrations
Series Title
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Call Number
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