Theoretical perspectives -- Introductory reflections on new educational theory through ethnography / Jürgen Budde -- Educational ethnography in an age of technoculture: Exploring noise and glitch instead of fetishizing the new / Felicitas Macilchrist -- Using netnography for educational research in an age of technoculture: Rich, intimate and immersive / Rosetta Gambetti, Rob Kozinets -- Old a…