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Found 1 from your keywords: author=Hirschberger, Bernd
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External Communication in Social Media During Asymmetric Conflicts: A Theoret…
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Hirschberger, Bernd

Social media increasingly shapes the way in which we perceive conflicts and conflict parties abroad. Conflict parties, therefore, have started using social media strategically to influence public opinion abroad. This book explores the phenomenon by examining, (1) which strategies of external communication conflict parties use during asymmetric conflicts and (2) what shapes the selection of thes…

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9783732855094
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