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Found 1 from your keywords: author=Malcolm McDonald
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Marketing: A Complete Guide
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Malcolm McDonald

Assuming no prior marketing knowledge, Marketing: A Complete Guide provides a concise yet comprehensive view of marketing within the context of business and society for anyone seeking a general introduction to the topic. Drawing on their substantial teaching and research experience, Martin Christopher and Malcolm McDonald focus on the important and useful aspects of each topic to provide practi…

Edition
1
ISBN/ISSN
-
Collation
Pemasaran/Online-Marketing-
Series Title
-
Call Number
658.8