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Digital Entrepreneurship
This open access book explores the global challenges and experiences related to digital entrepreneurial activities, using carefully selected examples from leading companies and economies that shape world business today and tomorrow. Digital entrepreneurship and the companies steering it have an enormous global impact; they promise to transform the business world and change the way we communicat…
- Edition
- 1
- ISBN/ISSN
- 978-3-030-53914-6
- Collation
- Entrepreneurship/Kewirausahaan
- Series Title
- -
- Call Number
- 338.04
Effective Entrepreneurial Management
This textbook provides a comprehensive overview of the essential issues in effective entrepreneurial management. It first introduces readers to the fundamentals of entrepreneurial management, the nature of entrepreneurial managers and business planning, before exploring the specific topics of creativity and innovation, risk management, entrepreneurial marketing and organization as well as finan…
- Edition
- 1
- ISBN/ISSN
- 978-3-319-50467-4
- Collation
- Business Management
- Series Title
- -
- Call Number
- 650
Social Entrepreneurship
This contributed volume features state-of-the-art research from ten different countries on implementation, institutionalization and the future prospects of social entrepreneurship. This volume aims at bringing together research that considers the context of economy, politics and cultural issues combining with the needs of social and human development. By conceptualizing the notion of social ent…
- Edition
- 1
- ISBN/ISSN
- 978-3-319-01396-1
- Collation
- Business and Economics
- Series Title
- -
- Call Number
- 650
An Instructor's Manual to H2H Marketing Case Studies
This is an instructor's manual for the popular textbook 'H2H Marketing: Case Studies on Human-to-Human Marketing' (Springer, 2023). The authors have provided a perfect companion that enables teachers to adopt a case-by-case approach when using the material in the classroom. 'H2H Marketing' focuses on redefining the role of marketing by reshaping the mindset of decision-makers and integrating…
- Edition
- 1
- ISBN/ISSN
- 978-3-031-49005-7
- Collation
- Marketing
- Series Title
- -
- Call Number
- 658.8
Principles of Knowledge Auditing: Foundations for Knowledge Management Implem…
A comprehensive theoretical and practical guide to the operating principles of knowledge auditing, illustrated with numerous case studies. A knowledge audit provides an “at a glance” view of an organization's needs and opportunities. Its purpose is to improve an organization's effectiveness through a better understanding of the dynamics and levers of knowledge production, access, and use…
- Edition
- Ed. 1
- ISBN/ISSN
- 9780262373166
- Collation
- -
- Series Title
- -
- Call Number
- 658.403 LAM p
Free Innovation
A leading innovation scholar explains the growing phenomenon and impact of free innovation, in which innovations developed by consumers and given away “for free.” In this book, Eric von Hippel, author of the influential Democratizing Innovation, integrates new theory and research findings into the framework of a “free innovation paradigm.” Free innovation, as he defines it, involves …
- Edition
- Ed. 1
- ISBN/ISSN
- 9780262335461
- Collation
- -
- Series Title
- -
- Call Number
- 658.4063 HIP f
Management: Corporate Entrepreneurship
Dieses Lehrbuch zeigt, wie etablierte Unternehmen eine unternehmerische und innovative Organisation schaffen und erhalten können, um langfristig ihre Wettbewerbsfähigkeit zu sichern. Dies wird erreicht über eine unternehmerische Strategie, flexible Organisationsstrukturen und eine passende Organisationskultur. Etliche Instrumente ermöglichen sowohl mehr unternehmerisches Engagement einzelne…
- Edition
- 1
- ISBN/ISSN
- 978-3-658-13066-4
- Collation
- Manajemen
- Series Title
- -
- Call Number
- 658
Women’s Entrepreneurship and Economics
Over the past century, an extensive literature has developed, exploring the impact of entrepreneurship on economic performance. The active participation of entrepreneurs in virtually all aspects of business and economic activity has obliged policy makers within the global economy to consider entrepreneurship as a determining variable in any political force, not only for bodies and groups creat…
- Edition
- 1
- ISBN/ISSN
- 978-1-4614-1293-9
- Collation
- Perempuan pekerja
- Series Title
- -
- Call Number
- 331
Impacts of COVID-19 on Supply Chains
This book examines the effects of the pandemic on supply chains and consequent adjustments made by companies to cope with these effects. This research sheds light on the challenges faced by diverse industries during the COVID and post-COVID periods and the solutions employed by companies to tackle them. The book covers several strategies, such as fulfillment strategies, inventory management, i…
- Edition
- 1
- ISBN/ISSN
- 978-3-031-47734-8
- Collation
- Manajemen
- Series Title
- -
- Call Number
- 658
Entwicklung und Erprobung eines kompetenzorientierten Leistungstests auf unte…
Steffen Spitzner entwickelt und erprobt im Rahmen dieses Buches einen kompetenzorientierten Leistungstest auf unternehmerisches Wissen und Denken. Dazu erschließt er die fachwissenschaftliche Perspektive des Entrepreneurships, ergänzt diese um fachdidaktische Konkretisierungen der Entrepreneurship Education und integriert kompetenz- und testtheoretische Grundlagen. Auf dieser Basis entwickelt…
- Edition
- 1
- ISBN/ISSN
- 978-3-658-41591-4
- Collation
- Business and Economics
- Series Title
- -
- Call Number
- 650.1
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