Filter by
Workforce education :a roadmap
"Offers a roadmap that will address the gap between the current workforce and the new jobs requiring significant upskilling, with a focus on the sectors of manufacturing, retail, and healthcare"--OCLC-licensed vendor bibliographic record.
- Edition
- -
- ISBN/ISSN
- 0262361485
- Collation
- 1 online resource.
- Series Title
- -
- Call Number
- -
Digital economies at global margins
Investigations of what increasing digital connectivity and the digitalization of the economy mean for people and places at the world's economic margins. Between 2012 and 2017, more than one billion people became new Internet users. Once, digital connectivity was confined to economically prosperous parts of the world; now Internet users make up a majority of the world's population. In this book,…
- Edition
- -
- ISBN/ISSN
- 0262349485
- Collation
- 1 online resource (392 pages).
- Series Title
- -
- Call Number
- -
Banking on democracy :financial markets and elections in emerging countries
Politics matter for financial markets and financial markets matter for politics, and nowhere is this relationship more apparent than in emerging markets. In this book, Santiso investigates the links between politics and finance in countries that have recently experienced both economic and democratic transitions. He focuses on elections, investigating whether there is a 'democratic premium' - wh…
- Edition
- -
- ISBN/ISSN
- 9781461931874
- Collation
- 1 online resource
- Series Title
- -
- Call Number
- -
Bond markets in Latin America :on the verge of a big bang?
Developing local bond markets is high on the policy agenda of Latin America. This book's case studies of Argentina, Brazil Chile, Columbia, Mexico and Uruguay, written by country experts follow a common methodology, with each offering a history of that country's bond market development and data sets.OCLC-licensed vendor bibliographic record.
- Edition
- -
- ISBN/ISSN
- 9780262269025
- Collation
- 1 online resource (x, 305 pages) :illustrations
- Series Title
- -
- Call Number
- -
Market discipline across countries and industries
Papers presented at a conference cosponored by the Federal Reserve Bank of Chicago and the Bank for International Settlements, held on Oct. 30 to Nov. 1, 2003, at the Federal Reserve Bank of Chicago.Leading academics and policymakers address the theory of market discipline and consider evidence across different industries and countries.The effectiveness of market discipline--the strong built-in…
- Edition
- -
- ISBN/ISSN
- 9780262269032
- Collation
- 1 online resource (xii, 449 pages) :illustrations
- Series Title
- -
- Call Number
- -
Vertical Cooperative Advertising in Supply Chain Management A Game-Theoretic…
In this book methods from Operations Research and Game Theory are used to determine companies’ profit-maximizing strategies related to pricing and (cooperative) advertising. It considers different supply chain structures as well as various distributions of power, making it possible to analyze both inter-echelon and intra-echelon dependencies between the companies’ decisions. Additionally, a…
- Edition
- -
- ISBN/ISSN
- 978-3-319-11626-6
- Collation
- -
- Series Title
- -
- Call Number
- -
Vertical Brand Portfolio Management Strategies for Integrated Brand Manageme…
Diederich Bakker develops a comprehensive planning process that can guide brand manufacturers in assessing the internal and external environment. The step-by-step planning process includes strategies to thoroughly audit brand portfolios and to review an organisation’s brand management capabilities. The planning process aides brand manufacturers in assessing product categories and in determini…
- Edition
- -
- ISBN/ISSN
- 978-3-658-08221-5
- Collation
- -
- Series Title
- -
- Call Number
- -
An Instructor's Manual to H2H Marketing Case Studies
This is an instructor's manual for the popular textbook 'H2H Marketing: Case Studies on Human-to-Human Marketing' (Springer, 2023). The authors have provided a perfect companion that enables teachers to adopt a case-by-case approach when using the material in the classroom. 'H2H Marketing' focuses on redefining the role of marketing by reshaping the mindset of decision-makers and integrating…
- Edition
- 1
- ISBN/ISSN
- 978-3-031-49005-7
- Collation
- Marketing
- Series Title
- -
- Call Number
- 658.8
Personal Brand Management
This book is the definitive resource for understanding the phenomena and process of personal brand management as it becomes increasingly valued in a global economy. By providing a research-based, theoretical framework, the author distills the concept of personal branding as it is applicable to individuals throughout all stages of career development as well as across industries and disciplines. …
- Edition
- 1
- ISBN/ISSN
- 978-3-030-43744-2
- Collation
- Marketing
- Series Title
- -
- Call Number
- 658.8
222 Keywords Marketing
Von Awareness Marketing über Customer Lifetime Value und Leapfrogging bis zur Wasserfallstrategie: Die Marketingsprache zeichnet sich durch unzählige Fachtermini und Anglizismen aus. Einen ersten schnellen Überblick verschafft das vorliegende Nachschlagewerk. Anhand von 222 übersichtlichen Schlüsselbegriffen werden die Grundkonzepte und -theorien des Marketings erläutert. Die Erklärungen…
- Edition
- 1
- ISBN/ISSN
- 978-3-658-03385-9
- Collation
- Marketing
- Series Title
- -
- Call Number
- 658.8
Computer Science, Information & General Works 
Philosophy & Psychology 
Religion 
Social Sciences 
Language 
Pure Science 
Applied Sciences 
Art & Recreation 
Literature 
History & Geography