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WCOM (World Class Operations Management) Why You Need More Than Lean
This book deals with World Class Operations Management (WCOM), detailing its principles, methods and organisation, and the results that this approach can bring about. Utilising real-world case studies illustrated by companies that have adopted this model (interviews with Saint-Gobain, L’Oréal, Tetra Pak, Bemis, and Bel Executives), it describes common patterns drawn from decades of hands-on …
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- ISBN/ISSN
- 978-3-319-30105-1
- Collation
- XXIV, 271
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Vertical Cooperative Advertising in Supply Chain Management A Game-Theoretic…
In this book methods from Operations Research and Game Theory are used to determine companies’ profit-maximizing strategies related to pricing and (cooperative) advertising. It considers different supply chain structures as well as various distributions of power, making it possible to analyze both inter-echelon and intra-echelon dependencies between the companies’ decisions. Additionally, a…
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- ISBN/ISSN
- 978-3-319-11626-6
- Collation
- XXII, 149
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Vertical Brand Portfolio Management Strategies for Integrated Brand Manageme…
Diederich Bakker develops a comprehensive planning process that can guide brand manufacturers in assessing the internal and external environment. The step-by-step planning process includes strategies to thoroughly audit brand portfolios and to review an organisation’s brand management capabilities. The planning process aides brand manufacturers in assessing product categories and in determini…
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- ISBN/ISSN
- 978-3-658-08221-5
- Collation
- XIX, 273
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Vehicular Air Pollution and Urban Sustainability An Assessment from Central …
This Brief examines the impact of the Oxford Transport Strategy in central Oxford as a means of assessing the effect of reduced traffic congestion in the city centre on its sustainability. Air pollution (from vehicular traffic) has been monitored at three locations in central Oxford on the High Street, St Aldates and St Ebbes (background monitoring station). There is a further monitoring site s…
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- ISBN/ISSN
- 978-3-319-20657-8
- Collation
- VII, 68
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Valuing the Innovation Potentials of Firms What Theory Suggests, Practitione…
Jan Buchmann focuses on the valuation of a firm’s innovation potential based on that firm’s position in its lifecycle. Compared to existing research, the author does not center his research exclusively on mathematical valuation methodologies. Instead, the author compares collected valuation input data, data interpretation approaches, and valuation methodologies suggested by theory with the …
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- ISBN/ISSN
- 978-3-658-09290-0
- Collation
- 9 b/w illustrations
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Valuing Banks A New Corporate Finance Approach
This book aims to overcome the limitations the variations in bank-specifics impose by providing a bank-specific valuation theoretical framework and a new asset-side model. The book includes also a constructive comparison of equity and asset side methods. The authors present a novel framework entitled, the “Asset Mark-down Model”. This method incorporates an Adjusted Present Value model, whi…
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- ISBN/ISSN
- 978-1-137-56142-8
- Collation
- 19 b/w illustrations
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Value Chain Marketing A Marketing Strategy to Overcome Immediate Customer In…
Value Chain Marketing (VCM) is a promising strategy to overcome immediate customers’ innovation resistance. By pursuing VCM, material suppliers enlarge their target group beyond their immediate customers and address their downstream customers as well. Treading on relatively unexplored grounds, this book explores the relevance of VCM and comprehends its process; identifies the critical fact…
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- ISBN/ISSN
- 978-3-319-11376-0
- Collation
- 91 b/w illustrations
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Distribution planning and control : managing in the era of supply chain manag…
This third edition provides operations management students, academics, and professionals with a fully up-to-date, practical and comprehensive sourcebook in the science of distribution and Supply Chain Management (SCM). Its objective is not only to discover the roots and detail the techniques of supply and delivery channel networks, but also to explore the impact of the merger of SCM concepts an…
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- ISBN/ISSN
- 9781489975782
- Collation
- xxv, 915 pages
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- Call Number
- 658.4
Handbook of Operations Research in Agriculture and the Agri-Food Industry
The scope of this book is Operations Research methods in Agriculture and a thorough discussion of derived applications in the Agri-food industry. The book summarizes current research and practice in this area and illustrates the development of useful approaches to deal with actual problems arising in the agriculture sector and the agri-food industry. This book is intended to collect in one v…
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- ISBN/ISSN
- 978-1-4939-2482-0
- Collation
- XIV, 464
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- Call Number
- 658 HAN
User Innovators in the Silver Market An Empirical Study among Camping Tourists
In this study among camping tourists of all age groups between 19 and 86 years of age, Konstantin Wellner compares key characteristics regarding innovative behavior of different age groups. The focus of the analysis is on the so-called “Silver Market” segment (consumers of at least 55 years) which gains importance to the demographic shift. Generally, older users are still actively innovatin…
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- XVIII, 222
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