This textbook provides a hands-on and intuitive overview of the methodological foundations of experimental economics. Experimental economic research has been an integral part of economic science for quite some time and is gaining more and more attention in related disciplines. The book addresses the design and execution of experiments, the evaluation of experimental data and the equipment of a…
This is the first book that examines the diverse range of experimental methods currently being used in the social sciences, gathering contributions by working economists engaged in experimentation, as well as by a political scientist, psychologists and philosophers of the social sciences. Until the mid-twentieth century, most economists believed that experiments in the economic sciences were im…
In his research, Sören Köcher provides valuable insights on the paradoxical effects of the magnitude of a loyalty program medium—i.e. the sheer number of points, miles, or stamps credited for every purchase and required for reward redemption—on the central consumer decisions in loyalty program memberships. In sum, the results of twelve empirical studies reveal that high magnitude currenci…
In recent years, auctions have become an important field and many markets have designed new and sophisticated auction models to assign different types of items. The prime goal of this book is to set an organized classification of the main auction mechanisms in a way that readers can understand the importance of auction design and the advantages and drawbacks of each model. Given the relevance o…
People regularly multitask, though we have been warned about the mental costs of "task-switching" in psychology and the popular press. Meanwhile, economists have remained silent on the possible economic ramifications – both good and bad – of producers and/or consumers doing more than one thing at once. This first-of-its-kind volume explores the frequency, patterns, and economic implications…
This book explains how investor behavior, from mental accounting to the combustible interplay of hope and fear, affects financial economics. The transformation of portfolio theory begins with the identification of anomalies. Gaps in perception and behavioral departures from rationality spur momentum, irrational exuberance, and speculative bubbles. Behavioral accounting undermines the rational p…