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Business Relationship Management and Marketing : Mastering Business Markets
Relationship management, key account management and customer orientation are concepts that have become central to modern management. This book is dedicated to illustrating and reflecting these concepts and their corresponding methods and instruments in depth. It is thereby focused on the business-to-business realm and equally applies to traditional industrial markets as well as to business-to-b…
- Edition
- -
- ISBN/ISSN
- 978-3-662-43856-5
- Collation
- -
- Series Title
- -
- Call Number
- 650
Anomalies in Net Present Value, Returns and Polynomials, and Regret Theory in…
This book explores why Modified Internal Rate of Return (MIRR) and Net Present Value (NPV) are not necessarily accurate or efficient tools for valuation and decision-making. The author specifically addresses the biases and framing effects inherent in the NPV/MIRR/IRR model and in related approaches such as Adjusted Present Value (APV), Net Future Value (NFV), and by extension, Polynomials. In d…
- Edition
- Ed. 1
- ISBN/ISSN
- 978-1-137-44698-5
- Collation
- XIII, 327
- Series Title
- -
- Call Number
- 332.4 NWO a
Analytic Number Theory: In Honor of Helmut Maier’s 60th Birthday
This volume contains a collection of research and survey papers written by some of the most eminent mathematicians in the international community and is dedicated to Helmut Maier, whose own research has been groundbreaking and deeply influential to the field. Specific emphasis is given to topics regarding exponential and trigonometric sums and their behavior in short intervals, anatomy of inte…
- Edition
- Ed. 1
- ISBN/ISSN
- 978-3-319-22240-0
- Collation
- VIII, 379
- Series Title
- -
- Call Number
- 519.4 ANA a
Analytic Methods in Interdisciplinary Applications
The book includes lectures given by the plenary and key speakers at the 9th International ISAAC Congress held 2013 in Krakow, Poland. The contributions treat recent developments in analysis and surrounding areas, concerning topics from the theory of partial differential equations, function spaces, scattering, probability theory, and others, as well as applications to biomathematics, queueing mo…
- Edition
- Ed. 1
- ISBN/ISSN
- 978-3-319-12148-2
- Collation
- X, 181
- Series Title
- Springer Proceedings in Mathematics & Statistics
- Call Number
- 515.3 ANA a
The Gentianaceae - Volume 2: Biotechnology and Applications
This book, the second of two volumes on the Gentianaceae, is devoted to aspects of biotechnology and their applications. It consists of 18 chapters and covers micropropagation by means of organogenesis or somatic embryogenesis, and single cell manipulation of various species belonging to the horticultural genera Blakstonia, Centaurium, Gentiana, Gentianalla and Swertia. Furthermore, the applica…
- Edition
- 1
- ISBN/ISSN
- 978-3-642-54102-5
- Collation
- XXVIII, 452, 91 b/w illustrations, 37 illustrations in colour
- Series Title
- The Gentianaceae - Volume 2: Biotechnology and Applications
- Call Number
- -
The Fractal Dimension of Architecture
Fractal analysis is a method for measuring, analysing and comparing the formal or geometric properties of complex objects. In this book it is used to investigate eighty-five buildings that have been designed by some of the twentieth-century’s most respected and celebrated architects. Including designs by Le Corbusier, Eileen Gray, Frank Lloyd Wright, Robert Venturi, Frank Gehry, Peter Eisenma…
- Edition
- 1
- ISBN/ISSN
- 978-3-319-32426-5
- Collation
- XVII, 423, 202 b/w illustrations
- Series Title
- Mathematics and the Built Environment
- Call Number
- -
The Physiology of Microalgae
It has been over 40 years since the publication of a book on algal physiology. Apart from reviews and chapters no other comprehensive book on this topic has been published. Research on microalgae has expanded enormously since then, as has the commercial exploitation of microalgae. This volume thoroughly deals with the most critical physiological and biochemical processes governing algal growth …
- Edition
- -
- ISBN/ISSN
- 978-3-319-24945-2
- Collation
- X, 681
- Series Title
- Developments in Applied Phycology
- Call Number
- -
Markets and Policy Measures in the Evolution of Electric Mobility
This edited monograph collects theoretical, empirical and political contributions from different fields, focusing on the commercial launch of electric mobility, and intending to shed more light on the complexity of supply and demand. It is an ongoing discussion, both in the public as well as in academia, whether or not electric mobility is capable of gaining a considerable market share in the n…
- Edition
- -
- ISBN/ISSN
- 978-3-319-24229-3
- Collation
- -
- Series Title
- -
- Call Number
- -
Perennial Biomass Crops for a Resource-Constrained World
Buku ini merupakan produk dari konferensi yang diadakan di Universitas Hohenheim pada bulan September 2015, yang mempertemukan lima konsorsium penelitian European Framework Programme 7 untuk melaporkan hasil kerja mereka selama 5 tahun sebelumnya. Penelitian ini dimulai sebagai pengakuan atas kebutuhan Eropa akan biomassa yang diproduksi secara berkelanjutan untuk mendukung tujuan strategis Ero…
- Edition
- -
- ISBN/ISSN
- 978-3-319-44530-4
- Collation
- -
- Series Title
- -
- Call Number
- T 662.88 BAR p c.1
Perceived Exertion Laboratory Manual, From Standard Practice to Contemporary …
Buku ini, berjudul Pengerahan Tenaga Manual yang Dirasakan di Laboratorium, Dari Praktik Standar hingga Aplikasi Kontemporer, berfungsi sebagai angsuran ketiga dari karya Robert Robertson. Itu ditulis bersama dengan dua mahasiswa doktoralnya, Luke Haile dan Michael Gallagher. Saat buku ini mulai diterbitkan, kita mendekati tahun ke-50 penelitian pengerahan tenaga yang dirasakan di Amerika Serik…
- Edition
- -
- ISBN/ISSN
- 978-1-4939-1917-8
- Collation
- -
- Series Title
- -
- Call Number
- T 616.0756 HAI p c.1
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