Filter by

  • Publication Year
  • Availability
  • Attachment
  • Collection Type
  • General Material Designation
    See More
  • Location
  • Language
Found 2 from your keywords: author=Owens, Leslie
cover
Data is everybody's business :the fundamentals of data monetization
Comment Share
Owens, LeslieBeath, Cynthia Mathis,Wixom, Barbara Haley,

"A guide for business leaders to understand the capabilities and strategies necessary to make money from their data"--OCLC-licensed vendor bibliographic record.

Edition
-
ISBN/ISSN
9780262375344
Collation
1 online resource.
Series Title
-
Call Number
-
cover
Data Is Everybody's Business: The Fundamentals of Data Monetization
Comment Share
Wixom, Barbara H.Beath, Cynthia M.Owens, Leslie

Most organizations view data monetization—converting data into money—too narrowly: as merely selling data sets. But data monetization is a core business activity for both commercial and noncommercial organizations, and, within organizations, it's critical to have wide-ranging support for this pursuit. In Data Is Everybody's Business, the authors offer a clear and engaging way for people acr…

Edition
-
ISBN/ISSN
9780262375344
Collation
-
Series Title
-
Call Number
-