While film and television have a long tradition in tourism marketing, the potential of video games is overlooked. This study unlocks a novel era of marketing by investigating the interplay between experiential factors and ingame experiences, and how they may contribute to one’s intention to visit ingame destinations. By taking Assassin’s Creed Odyssey as the study context, game world d…
This open-access textbook provides a comprehensive, up-to-date guide for students and practitioners wishing to access in a single volume the key disciplines and principles of wheat breeding. Wheat is a cornerstone of food security: it is the most widely grown of any crop and provides 20% of all human calories and protein. The authorship of this book includes world class researchers and breeders…
This open access book is a compilation of selected papers from 2020 DigitalFUTURES—The 2nd International Conference on Computational Design and Robotic Fabrication (CDRF 2020). The book focuses on novel techniques for computational design and robotic fabrication. The contents make valuable contributions to academic researchers, designers, and engineers in the industry. As well, readers will e…
"This book tells the story of how the internet and digital technologies disrupted the recorded music, newspaper, film, and television industries"--OCLC-licensed vendor bibliographic record.
"A framework for navigating disruption that crosses industry boundaries, through the development of ecosystems"--OCLC-licensed vendor bibliographic record.
This book focuses on environmental engineering, and on wastewater treatment and reuse in particular, which is a vital aspect for countries and regions suffering from water shortages. It introduces a new water cycle management concept for designing water systems that mimic the hydrological cycle, where reclaimed water is produced, stored/regulated, supplied and used in a semi-natural manner so t…
The special focus of this proceedings is to cover the areas of infrastructure engineering and sustainability management. The state-of-the art information in infrastructure and sustainable issues in engineering covers earthquake, bioremediation, synergistic management, timber engineering, flood management and intelligent transport systems. It provides precise information with regards to innovati…